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5/8/2019 - An effective internet marketing article must contain useful information

  There is no internet marketing chore that I enjoy more than doing a regular google search to check the viral effect and progress of my online marketing articles. Within a recent short period I saw the number of websites where my articles are listed grow by a staggering 16,000.The full implications of this is that without me lifting a finger 16,000 more websites, blogs and their pages, with search engine prominence, now contain my articles. This means that even if just one person in the entire month reads only one of my articles in each of those locations, I will Bearing Bushings Manufacturers end up with a total of 16,000 unique readers per month. And without any more effort on my part.But for articles to enjoy this kind of magic they must have 3 key ingredients.An effective internet marketing article will have a good headlineWhat causes you to click on a link or ad? What attracts your interest to any content online? It is of course a headline. Writing headlines is an art in itself. Those who are good at it, earn a lot of money.


Tabloids like the National Enquirer or The Sun in Britain understand the power of a headline because they've sold millions of copies of their publications regularly for many years and it all hinges on how effective the main headline is.I learnt this lesson well in my offline marketing days when a newsletter I used to publish would sell a few hundred copies on one headline and then sell over 300,000 copies with another headline.On the net, headlines are even more important and when writing articles you should bear this in mind. Apart from taking care of the keywords (with search engines or google adsense ads in mind), your headline should be so enticing that anybody mildly interested in the subject you are covering will want to read it.In writing this article, this are the headlines I considered and discarded before I ended up with the headline I used. Study them carefully and learn something about internet marketing headlines.- 3 things an effective internet marketing article must have- Why my internet marketing articles posted in only 20 sites suddenly appeared in 16,000 other websites shortly after- Why my internet marketing articles grew from being in only 20 sites to 16,000 within no time- 3 things an internet marketing article needs to go crazily viralI would have chosen this last headline listed here, except that more specific headlines are more believable in a World Wide Web that is choked with hype these days.


An effective internet marketing article must contain useful information or tipsWhy would somebody bother to take an article and post it at their website or blog? There is only one reason that would cause them to do this. Your article must contain useful and valuable information. Some internet marketers deliberately hold back vital information and refer others to their websites for it. This is a mistake because the reader will judge you from the information they read in your article. If there is little or no information then the assumption is that your website will not be any different and probably has more of the same.Remember that online there is always too much to do and too many websites to visit. So for anybody to visit your site, they will need to see some really useful and valuable information.


An effective internet marketing article must be well writtenYour internet marketing article must be very well written to be read and posted widely. Remember that people on the net are in a hurry and they have the widest choice mankind has ever had in history. So if they have a problem making head or tail of what you are trying to say in your article, with a simple, impatient click of the mouse, they will move elsewhere.Online writing should be brief, direct and to the point. It also helps a great deal if the article is broken down the way it has been here, with simple points listed in bold.With a little effort, most people can write reasonably well. But even if you can't good online writing services are very affordable.

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15/7/2019 - Experts estimate that 90 percent of Australian businesses are overspending

  Experts estimate that 90 percent of Australian businesses are overspending on day-to-day expenses, by as much as 75 percent in some cost categories!Looked at the operating costs of your business lately? You might be surprised at Babbitt Bearing Manufacturers the savings that can be gained with a systematic approach to cutting costs.The easiest way to lift profits is to cut the fat out of costs. Cost-cutting and profit increases can amount to much the same thing if handled correctly. Cost-cutting does not necessarily mean slashing and burning budgets on a 'let's-see-if-this-works' whim, nor does it mean the intense scrutiny of entertainment expenses in August, before reverting to three-hour lunches in December.But what if a company could save 20 percent a year on its stationery spend?

Or 26 percent a year on its courier costs? Or 76 percent annually on its printing bills? Wouldn't that represent real savings - and an increase on the bottom line? The truth is that a significant cause of poor business performance in Australian companies is the lack of attention given to the cost of running the business.The reasons for this lack of attention are many, but here I am going to focus on three of them:? the process of cost management and review can be difficult to manage? tough-minded resolve is usually required? cost-reduction initiatives are not always positively received by colleagues and staff.Any executive who chooses to undertake a program of cost-management, then, is probably going to find themselves out on a limb and needing to show true leadership skills. And he or she is going to have to do it in today's business world, when the buyer is often at a disadvantage.

The seller, or supplier, possesses vital market knowledge that the buyer, or company, does not have because of a lack of resources, time, expertise - or a combination of all three. Consequently most, if not all, organisations overspend significantly on their business operating costs.Experts estimate that 90 percent of Australian businesses are overspending on day-to-day expenses, by as much as 75 percent!How does a company know if it's one of the 90 percent? If a company can answer 'yes' to any of the following there is a good chance it can reduce its business operating costs and free up profits:YES/NO There is no centralised purchasing system. Each department seems to have its favourite suppliers and its own purchasing processes.

YES/NO We always seem to be purchasing in an ad hoc, as-needs manner, instead of benefiting from bulk purchases.YES/NO We seem to stick to the same supplier and trust that they're giving us value for money.Major areas of cost controlThe main areas where costs can be rationalised include telecommunications, energy, freight, couriers, mail, office supplies, waste management, reprographics and stationery. There are other areas such as cleaning, merchant card services, maintenance contracts and document storage, but of course the list is endless.Apart from reviewing overhead costs and establishing benchmarks, there are a number of other factors that need to be taken into consideration to achieve long-term success in maintaining cost savings.

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